Known
You’re good at what you do. Everyone you work with knows it.
Defined
The people that don’t know that just haven’t worked with you yet.
Legible
So let’s put you in front of them. You can’t be everywhere at once, but the internet is everywhere. What’s your presence like?
Caught
When your ideal client finds you, do you capture that lead before they find your competitor?
Kept
I want to facilitate your ambition. Realize your vision. Streamline the way you retain your clients and manage your relationships with them.
Your business is better than it looks online.
Ibuildhigh-trustwebsitesthatmakeyourvalueeasiertounderstand,trust,andacton.
Then I connect the inquiries, CRM and follow-through, so interested people do not disappear.
Find What’s Creating DragHigh-trust websites
& client systems.
First, fly through Zero Drag Digital. Then paper appears and folds into a chrysalis. A moth emerges, unfolds and releases, then lands on each station and takes off toward the next before the station passes.
THE SAME VISION. NOW SOMEWHERE IT CAN BE FOUND.
I work with People who are very good at the thing — and get found online, then read as somebody else.
Thereisaversionofyourbusinessthatalreadyworks.Peoplewouldpayforittoday.Butitisburiedunderapagethatundersellsit,sothedemandneverreachesyou,andthesilencestartstofeellikeproofthatnobodywantsit.Thesilenceisnotevidence.Itisfriction.
SomeonedecidestheywantyouatnineonaTuesdaynight.Thereisnowhereforthattoland.Noform,nocalendar,nobodycirclesback,andbyThursdaythefeelinghaspassedandtheyhavehiredsomebodyworse.Youneverfindoutithappened.Thatisnotmarketing.Thatisaholeinthefloor.
Everything runs through the website. The rest exists to scope it, extend it, and keep it improving.
Diagnose
You already know something is not working. What you do not have is its name, or the order to fix it in. So I walk the path a stranger walks and bring back the list — what you say, where they hesitate, where the trail goes cold. Sometimes the first honest item is small and cheap. I would rather tell you that than sell you a build.
Open →Build
the digital front door
Most sites are a brochure for a business the owner has already outgrown. This is the other thing: a page a stranger understands in one pass, and one your best referral can point at when they cannot find the words themselves. It has to sound like you and not like the template next door — which is why I write before I design, every time.
Connect
Someone decides they want you while you are on another call. That is the whole problem. A front door with nothing behind it only moves the disappointment later, so this is the office: where the enquiry lands, who it goes to, what happens at nine on a Tuesday night, and what happens on the third day when nobody has answered. Built in your account, in your name.
Open →Improve
A launch is not a finish. Automations fail quietly, and the first sign is usually a stretch of silence you mistake for a slow season. So somebody watches: what broke, what changed, the small edits you should not have to file a ticket for. You can hold the keys, or I can hold them for you — either way they are yours, and you can take them back without asking.
Open →Who you would be working with
IwillnottellyouIcandosomethingIcannotdo.IalsowillnottellyousomethingcannotbedoneuntilIhaveactuallytried.
Ricardo Valladares — Principal
Tellmewhatyoudoandwhatisnotlanding.IwilltellyouwhatIsee,whatIwouldfixfirst,andwhetherIamtherightpersonforit.
Request a Digital Systems Reviewricardo@zerodragdigital.com
